Jewelry & Business Design
National Summer Program

12 Weeks Online

Start: June 2022 | End: August 2022

Enroll by May 3, 2022
>>>Limited Slots<<<

Who is this class for?

Individuals looking to: learn a new skill, tell a story through jewelry making, build a brand, take ideas to the next level, create an extra stream of income.

Benefits of joining our 12 week program

You’ll learn so much!! We are SO EXCITED you’re beginning to dream up what your life could look like when you invest in self and build your dream business! By the end of this program you will have identified your why, established brand identity, confidently express company goals to potential investors and SOOOO much more. 

More than that, you’ll be able to utilize social media like the marketing beast you are (will be if you aren’t already, :) we got you)!! At the end of the 12-week course you will receive a certificate and should you choose, become an ASG instructor (come join the fun side of thangs!!).

12 Week Curriculum

Week 1: Define your WHY

Week 2: Tools, materials & course essentials | Create your vision board

Week 3: Create your visual identity

Week 4: Define your target audience. Market Research

Week 5: Marketing your business. Pitch your yourself. Pitch your brand.

Week 6 : Online selling vs retail Selling

Week 7: Start of jewelry design

Week 8: Product photography & videography | Create quality content using your device

Week 8: Jewelry design | Content creation

Week 9: Launching your online | Build momentum around your launch

Week 10: Operating your new business

Week 11: Review

Week 12:

Graduation

Instructors

  • Analisa Medina

    Head Designer at Third Eye Mocion | Designer at Somo Monarks

  • Willie Alvarez

    Alumni x Creative Director at ASG | Designer at Somo Monarks

Tuition: $2000

All tools, materials, and shipping included

Start: June 2022 | End: August 2022

Learning the Basics of Jewelry & Design

  • Types of Jewelry Items

  • Varieties of Jewelry Materials

  • Equipment and Supplies for Creating Jewelry

  • The Design Process from Idea to Prototype

  • Making Your Own or Outsourcing Production

Developing Techniques

  • Enhancing Your Aesthetic Sense and Creativity

  • Sketching by Hand Versus Computer-Aided Design

  • Learning by Doing

  • Formal and Informal Ways to Master Your Craft

Tools

Getting Hired as a Jewelry Designer

  • Types of Employers and Responsibilities of Design Employees

  • Best Ways to Find Job Openings

  • Preparing Your Portfolio and Samples

  • Powerful Resumes, Cover Letters and Interviews

Starting Your Own Jewelry Design Business

  • Choosing a Unique Concept and Name

  • Your Business Plan

  • Start-Up Budgeting and Funding

  • Finding and Setting Up Your Workspace

  • Setting Prices, Getting Orders, Accepting Payment and Fulfilling Orders

  • Getting Help: Employees, Contractors, Manufacturers and Consignments

Marketing Your Designs

  • What is Marketing?

  • Website

  • Social Media

  • Email

  • Text

  • Private Clients, Craft Shows/Galleries or Wholesale?

  • Industry Tradeshows and Hiring a Sales Rep

Tools